As a Senior Product Designer, I specialize in crafting delightful digital experiences that convert. My expertise lies in user experience and user interface design, alongside UI development. I thrive on tackling complex challenges, crafting inclusive user journeys, and architecting scalable design systems. I excel in fast-paced environments, taking ownership of projects from end to end.

User Experience Design • User Interface Design • User Research • Prototyping • Accessibility • Information Architecture • Wireframing • Design Systems • User Flows • Design Thinking • Conversion Rate Optimization • Project Management

• Collaborated with designers, copywriters, developers, project managers, lead designer, and creative director in a fast-paced D2C mobile telecommunications company
• Created mobile-first wireframes, prototypes, and high-fidelity screens for both new and existing user experiences on ultramobile.com, mintmobile.com, and for Mint Mobile Account Management web product, maintaining brand consistency throughout each product
• Led the design team for Mint Mobile’s Account Management design system, overseeing consistency between live UI and design elements
• Mentored junior designers, guiding them in recreating UI with precision

• Supported ShipStation, ShipEngine, ShippingEasy, and ShipWorks marketers with product design, lead generation, and conversion rate optimization efforts in a fast-paced environment
• Created and documented team processes
• Created design systems in Figma, which enabled the product design and development teams to launch pages faster through the use of documented, reusable components
• Worked collaboratively with ShipStation development and product teams to improve the sign-up process and landing page experiences, which increased conversions by 29.4%

• Design and develop a responsive marketing lead generation website for SunEnergy, focusing on showcasing the company’s solar panel products and installation services
• Design a solar panel calculator to estimate potential savings and ROI for customers

• Collaborated with brand and engineering teams to redesign wpengine.com
• Increased WP Engine YOY site traffic by 48.2% and MRR by 39.7%
• Optimized the sign-up experience by redesigning and prototyping the flow with Adobe XD and testing with Google Optimize; helped grow our customer number from 50k to over 120k
• Lead the redesign of torquemag.io, WP Engine’s WordPress magazine website. Increased page speed; load time under 1s. Increased page views by 66%

• Created responsive, mobile-first websites for tune.com, mobileapptracking.com, and hasoffers.com, startups in the SaaS B2B industry space
• Mentored junior developers

• Worked collaboratively with Software Engineers, UX Designers, and other stakeholders in an Agile environment to solve and deliver complex user stories for X-Box One product

• Created pages and graphics for igt.com and megajackpots.com websites using Adobe Photoshop and Adobe Illustrator.
• Designed and developed responsive microsites with HTML, CSS, and JavaScript.

• Consultations with clients
• Discovery and definition of project requirements
• Design, development, and deployment of websites to client servers

Figma • Adobe XD • Adobe Photoshop • Adobe Illustrator • Zero Height • Usersnap • Google Analytics • Google Optimize • HotJar • Notion • Wrike • Asana • JIRA • Confluence • Miro • Slack • WordPress • HTML • CSS • SCSS • LESS • Javascript/Typescript • Github • Agile/SCRUM • Waterfall